NEMINUS VISION - FAR & WIDE
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Brand Mission

ON IT!
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NEMINUS’s mission is to put more zest & excitement in its’ designs & makes. 

NEMINUS wants people to confidently profess they are a new breed of watch aficionados with a mission.

Design Philosophy

DRAW IT!
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NEMINUS design pays homage & tribute to professionals, adventurers, explorers & the mystic universe & cultures of the world.

In terms of it’s design DNA, NEMINUS coded it "U.T.O.P.I.A".

  U - UNIQUE designs
  T - TOUGH materials
  O - OPULENT finishing
  P - PRACTICAL complications
  I - INNOVATIVE concepts
  A - AESTHETIC & COOL looking

Supporter Profile

BE IT!
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Profile

-- Primarily men 

-- Aged 29 to 65 years old

-- Honest, worldly, open, optimistic, unconventional, bold, confident and self-assured

-- Undeterred by challenges and view them as journey to better themselves

-- Engage in active and exciting activities. Lives a balance life - work hard and play hard   

-- Bourgeois, lives reasonably well, yet rugged at the same time. Not too overpowering to be ostentatious  

In terms of their perspectives toward watches, they are a new breed of watch owners not fixated to the popular BIG brands, but open and receptive to new brands and new experiences.